The Modern Agent.

Branding and Marketing tips for the Agent who wants to increase their income and their influence.

How to Write Fire Instagram Captions — REALTOR Edition
Candice Morales Candice Morales

How to Write Fire Instagram Captions — REALTOR Edition

Surprisingly, one of the biggest hurdles my clients have when it comes to content creation is a major block around writing IG captions. I’ve created a super simple outline that you can use over and over again to write IG captions that position you as the expert and showcase your knowledge and expertise.

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6 Ways REALTORS Can Build Brand Awareness on Instagram
Candice Morales Candice Morales

6 Ways REALTORS Can Build Brand Awareness on Instagram

Instagram can be a powerful tool for you to use to build brand awareness. I’m breaking down 6 things REALTORS can do on IG in 10 minutes or less to help you position yourself as “The Go-To Agent” in your community.

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How REALTORS Can Prep for the Spring Market
Candice Morales Candice Morales

How REALTORS Can Prep for the Spring Market

The spring market is just around the corner and I’m sure you’re excited for business to pick up. But now is not the time to sit around and wait. Now is the time to prepare for the hopefully very busy season ahead of you. If you want to stand out from the competition in this market, this blog post is for you.

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10 Questions Every Agent Should Ask Themselves at the End of Q1
Candice Morales Candice Morales

10 Questions Every Agent Should Ask Themselves at the End of Q1

As Q1 is coming to a close, this is a great time to reflect on your goals for 2023. Make this part of your regular routine and I guarantee you'll see the power in taking a step back and looking at the bird's eye view of your business. Here are 10 questions you can ask yourself to get started.

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Thought Leadership: What is It and Why REALTORS Need to Use It
Candice Morales Candice Morales

Thought Leadership: What is It and Why REALTORS Need to Use It

Thought leadership is a term used to describe people who are recognized as experts in their field and who have established themselves as authoritative voices on a particular subject. In 2023, it’s more important than ever to establish yourself as a thought leader in the real estate industry.

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7 Things Successful REALTORS Know
marketing tips Candice Morales marketing tips Candice Morales

7 Things Successful REALTORS Know

Working with agents all around the country AND beyond… allows me a unique perspective into what successful agents have in common. Regardless of the market, interest rates, or whatever happens to make the news this week, there are commonalities among my most successful clients and I thought I’d take a few minutes to share them with you.

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